WEEK 2 PART 2: RESEARCH
This week's assignment is about research. Research is a powerful tool. Today's post shares information I collected through exploring a company's use of social media. My learning objective for this post is to become familiar with social media options and how a company uses them. I chose a company that I would like to work for someday. Aloha Collections www.aloha-collection.com Product: Splash-Proof Travel Bags Vision: To build an International Ohana, one bag at a time. Mission: To encourage travel, adventure, healthy and active lifestyles, and to spread Aloha. Aloha Collections was founded in 2014 by Rachael Leina'ala, and Heather Aiu. Rachael, a flight attendant/surfer, collaborated with Heather Aiu, a native Hawaiian from Kaua'i, on a bag design. That one bag turned into a successful brand that works with high-profile brands like Free People, The Four Seasons, and Jack Johnson. Aloha Collections is a ...